Real estate investors desperately need home stagers

by Debra Gould, The Staging Diva on February 26, 2010

Real estate investors need the help of home stagers if they want to flip their properties or even just to attract a quality tenant if they’re planning to rent the property out until the market picks up.

It’s common for investor/renovators to assume that once a place is fixed up and painted, that’s all they need to do. When a home is not that big or the rooms are awkwardly arranged it makes it even harder for buyers or renters to imagine how they’ll use the space. This was certainly true in this living room, which was the first thing you saw upon entering this house.

Congratulations to Debbie Fiskum who transformed this space. What a difference her staging made! The home sold in just over two weeks over Christmas.

She writes, “Taking the Staging Diva Program helped me to speak more effectively to agents, investors and homeowners and to convince them of the value of home staging. I gained insight about marketing my business and that continues to be an ongoing process as I follow Debra on Twitter and keep up with her blog posts. By doing the things Debra recommends in her program, you can build a profitable business.”

Read the rest of Debbie’s home staging story here.

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Home Staging Resources

The Home Stager's Guide to Twitter will show you how to use Twitter effectively and efficiently, so you'll save time and money while getting business results. For beginner and intermediate Twitter users.
More about Twitter Guide

"Staging Diva Sales Script: How to Avoid the Free Estimate Trap and Turn Homeowners into Home Staging Customers in One Phone Conversation" by Debra Gould is THE script she used to go from zero to $10,000 a month in sales within two years. Learn word for word what she says when a homeowner calls and why she never does free estimates.
More about Sales Script

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